Car visualization in 3D

Here is an image I did a few years ago. Taking photos of cars is one of those tasks that is really challenging using a traditional camera. A car is so reflective that it is really hard to establish a good lightning, even in a studio. A lot of post work is needed to delete all reflections of different elements from the studio, such as the camera itself, lightning rigs etc. In the digital 3D studio however, one can easily get clean results with nice reflections that show only what you want to be shown. Further, one can easily “paint” with the lights to enhance shapes and surfaces. And, you really don´t need to ship the car and crew, actually, the car doesn´t even need to exist!

Backplate:

CAR_1

CAD data:

CAR_2

Final Composite:

CAR_3

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